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	<title>Comments on: Why we don&#8217;t need a MAX in India ..</title>
	<atom:link href="http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/feed/" rel="self" type="application/rss+xml" />
	<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/</link>
	<description>en route to a "richer" Internet</description>
	<pubDate>Sat, 11 Oct 2008 14:06:13 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6.2</generator>
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		<title>By: Rags to Riches &#187; Blog Archive &#187; Wo !! Adobe will give out free Flex Builder licenses to everyone who attends their upcoming Flex developer event</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-28923</link>
		<dc:creator>Rags to Riches &#187; Blog Archive &#187; Wo !! Adobe will give out free Flex Builder licenses to everyone who attends their upcoming Flex developer event</dc:creator>
		<pubDate>Thu, 28 Aug 2008 00:01:18 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-28923</guid>
		<description>[...] been very vocal in the past about the problems Adobe needs to address to help the Flex community grow in India and one of my biggest concerns has been the problems relating to buying Flex Builder [...]</description>
		<content:encoded><![CDATA[<p>[...] been very vocal in the past about the problems Adobe needs to address to help the Flex community grow in India and one of my biggest concerns has been the problems relating to buying Flex Builder [...]</p>
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		<title>By: Mrinal Wadhwa</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-21678</link>
		<dc:creator>Mrinal Wadhwa</dc:creator>
		<pubDate>Tue, 22 Apr 2008 08:26:39 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-21678</guid>
		<description>Komal, I believe there are certifications already available for all CS3 products and Flex 2.

AIR certification would not make any sense since its just a runtime .. it would be like saying I'm certified in teh Flash Player.

Mrinal</description>
		<content:encoded><![CDATA[<p>Komal, I believe there are certifications already available for all CS3 products and Flex 2.</p>
<p>AIR certification would not make any sense since its just a runtime .. it would be like saying I&#8217;m certified in teh Flash Player.</p>
<p>Mrinal</p>
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		<title>By: Komal</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-21629</link>
		<dc:creator>Komal</dc:creator>
		<pubDate>Mon, 21 Apr 2008 21:04:56 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-21629</guid>
		<description>Good post Mrinal!  One more pressing needs i can identify is, the need to take the Macromedia Certification forward to Flash CS3, AS 3.0, Flex, AIR etc.  There has been no much move in certification titles and questionaairs from since Adobe has taken over Macromedia... or am i being too lazy to catch that...!</description>
		<content:encoded><![CDATA[<p>Good post Mrinal!  One more pressing needs i can identify is, the need to take the Macromedia Certification forward to Flash CS3, AS 3.0, Flex, AIR etc.  There has been no much move in certification titles and questionaairs from since Adobe has taken over Macromedia&#8230; or am i being too lazy to catch that&#8230;!</p>
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		<title>By: Sanjana</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15555</link>
		<dc:creator>Sanjana</dc:creator>
		<pubDate>Thu, 27 Mar 2008 11:06:01 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15555</guid>
		<description>Well written article. It will be nice if you can also publish this piece of information in SiliconIndia.com as I am a member of SiliconIndia I am sure that this information will be useful for most of the members. http://www.siliconindia.com/register.php?id=T49I1Fh5</description>
		<content:encoded><![CDATA[<p>Well written article. It will be nice if you can also publish this piece of information in SiliconIndia.com as I am a member of SiliconIndia I am sure that this information will be useful for most of the members. <a href="http://www.siliconindia.com/register.php?id=T49I1Fh5" rel="nofollow">http://www.siliconindia.com/register.php?id=T49I1Fh5</a></p>
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		<title>By: John Koch</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15297</link>
		<dc:creator>John Koch</dc:creator>
		<pubDate>Mon, 24 Mar 2008 17:13:50 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15297</guid>
		<description>I think the reason for no Adobe MAX in India comes down to funding and the ability to recoup costs thru admission prices. I've never run such an event but I image the cost is high.

While an Adobe MAX event in India would send a strong message about it's commitment developers and industry leaders, I don't think its the right thing for the ecosystem at this time. 

There are many things that need to be accomplished for the Flex ecosystem in India to thrive and survive (thanks for listing some of them Mrinal). Having a glitzy MAX event in India might give the illusion that everything is grand, but at the end of the day we will still have to execute on these  other challenges (books, distribution, trainers, local awareness, etc) for things to really take off.

The Adobe India team is working on initiatives around education and the large software services providers you mentioned. I'm working with community leaders on some of the other areas. I'm trying to stay focused on the few initiatives that will result in greater Flex awareness and adoption. 

If you are a community member who is frustrated by the lack of a MAX event in India, I would first apologize that there is not a better public explanation of why. Secondly, I would say don't despair, there are passionate people in the community and in the local Adobe India teams who are working towards building a strong Flex community and ecosystem. Thirdly, I'd ask you to consider ways that you yourself can get involved to help move things forward. A strong community needs speakers, writers, trainers, forum participants, innovators and more... If we can find more people to participate in these roles and others, I think we can have many successful and fun developer events across India over the next years. 

John</description>
		<content:encoded><![CDATA[<p>I think the reason for no Adobe MAX in India comes down to funding and the ability to recoup costs thru admission prices. I&#8217;ve never run such an event but I image the cost is high.</p>
<p>While an Adobe MAX event in India would send a strong message about it&#8217;s commitment developers and industry leaders, I don&#8217;t think its the right thing for the ecosystem at this time. </p>
<p>There are many things that need to be accomplished for the Flex ecosystem in India to thrive and survive (thanks for listing some of them Mrinal). Having a glitzy MAX event in India might give the illusion that everything is grand, but at the end of the day we will still have to execute on these  other challenges (books, distribution, trainers, local awareness, etc) for things to really take off.</p>
<p>The Adobe India team is working on initiatives around education and the large software services providers you mentioned. I&#8217;m working with community leaders on some of the other areas. I&#8217;m trying to stay focused on the few initiatives that will result in greater Flex awareness and adoption. </p>
<p>If you are a community member who is frustrated by the lack of a MAX event in India, I would first apologize that there is not a better public explanation of why. Secondly, I would say don&#8217;t despair, there are passionate people in the community and in the local Adobe India teams who are working towards building a strong Flex community and ecosystem. Thirdly, I&#8217;d ask you to consider ways that you yourself can get involved to help move things forward. A strong community needs speakers, writers, trainers, forum participants, innovators and more&#8230; If we can find more people to participate in these roles and others, I think we can have many successful and fun developer events across India over the next years. </p>
<p>John</p>
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		<title>By: saurabh</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15294</link>
		<dc:creator>saurabh</dc:creator>
		<pubDate>Mon, 24 Mar 2008 15:33:24 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15294</guid>
		<description>i agree with most of the points discussed here,one has to concentrate on the larger issues first, moreover Indian ecosystem has its own ways and terms of doing things..but from our/community  perspective i feel initiatives like initRIA and ongoing BFUG gives the right momentum and we must not stop ourselves from doing that and should not just bind ourselves with the thoughts of having MAX or a larger event may be in India.</description>
		<content:encoded><![CDATA[<p>i agree with most of the points discussed here,one has to concentrate on the larger issues first, moreover Indian ecosystem has its own ways and terms of doing things..but from our/community  perspective i feel initiatives like initRIA and ongoing BFUG gives the right momentum and we must not stop ourselves from doing that and should not just bind ourselves with the thoughts of having MAX or a larger event may be in India.</p>
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		<title>By: vivek</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15254</link>
		<dc:creator>vivek</dc:creator>
		<pubDate>Sun, 23 Mar 2008 17:23:53 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15254</guid>
		<description>Thanks Mrinal for posting this and i too agree with your points. I hope to see some waves :) soon.

Regards
vivek</description>
		<content:encoded><![CDATA[<p>Thanks Mrinal for posting this and i too agree with your points. I hope to see some waves <img src='http://weblog.mrinalwadhwa.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> soon.</p>
<p>Regards<br />
vivek</p>
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		<title>By: Abdul Qabiz</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15250</link>
		<dc:creator>Abdul Qabiz</dc:creator>
		<pubDate>Sun, 23 Mar 2008 15:57:08 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15250</guid>
		<description>Nice points. Adobe has not been doing as much as Macromedia used to. Adobe organizes some events, which is mostly around other themes and I never get to know about those except at last moment or when it's past.

Macromedia did more things when Macromedia just had sales presence in India, once engineering started in India, I had expected more but it didn't happen. I was expecting more kick ass technical events, which never happened and we always complained.

Adobe India and Adobe USA are two different business units and these things make a lot of difference when it comes to doing anything like events or such things.

Adobe India is different organization headed by someone else, a lot of things depend on Adobe India management. I am sure, budget, finance, logistics, etc are the issues. Probably, Adobe India is not much interested.

Adobe India has it's own agenda when it comes to evangelism, we can see evangelists report to engineering manager/head - which is not the case in USA, afaik.

So to cut it short - Adobe USA and Adobe India have different visions, I am just guessing things, as again - disclaimer: I might be misjudging and be totally wrong.

Large corporations have all these issues, so things are stuck at higher level and no one gets to think of community, etc.

Thanks

-abdul</description>
		<content:encoded><![CDATA[<p>Nice points. Adobe has not been doing as much as Macromedia used to. Adobe organizes some events, which is mostly around other themes and I never get to know about those except at last moment or when it&#8217;s past.</p>
<p>Macromedia did more things when Macromedia just had sales presence in India, once engineering started in India, I had expected more but it didn&#8217;t happen. I was expecting more kick ass technical events, which never happened and we always complained.</p>
<p>Adobe India and Adobe USA are two different business units and these things make a lot of difference when it comes to doing anything like events or such things.</p>
<p>Adobe India is different organization headed by someone else, a lot of things depend on Adobe India management. I am sure, budget, finance, logistics, etc are the issues. Probably, Adobe India is not much interested.</p>
<p>Adobe India has it&#8217;s own agenda when it comes to evangelism, we can see evangelists report to engineering manager/head - which is not the case in USA, afaik.</p>
<p>So to cut it short - Adobe USA and Adobe India have different visions, I am just guessing things, as again - disclaimer: I might be misjudging and be totally wrong.</p>
<p>Large corporations have all these issues, so things are stuck at higher level and no one gets to think of community, etc.</p>
<p>Thanks</p>
<p>-abdul</p>
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		<title>By: Mrinal Wadhwa</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15249</link>
		<dc:creator>Mrinal Wadhwa</dc:creator>
		<pubDate>Sun, 23 Mar 2008 15:45:12 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15249</guid>
		<description>Thanks Peter I'm glad you like the post .. the intention is to bring attention to the bigger scope of problems relating to the Adobe's ecosystem in India .. everyone knows how important this ecosystem is to the success of a majority of software projects across the globe , hence Adobe has to have special focus here

Now to Adobe's credit they have been paying a lot of attention and there has been a lot of improvement since the same time last year .. Adobe's developer relations team and the evangelism team have been extremely helpful and are working quite hard but there is still a lot more to do.

I do agree with your point on how MAX could help influence big services firms .. i've noticed a lot traction within the Adobe world in India this year .. i know of multiple events that are being planned both by adobe and others... none of these would be of the scale of MAX but all of them will still have some effect.  

The distribution problems suck ... I mean they kinda defeat the purpose of all this other Marketing/Evangelism stuff</description>
		<content:encoded><![CDATA[<p>Thanks Peter I&#8217;m glad you like the post .. the intention is to bring attention to the bigger scope of problems relating to the Adobe&#8217;s ecosystem in India .. everyone knows how important this ecosystem is to the success of a majority of software projects across the globe , hence Adobe has to have special focus here</p>
<p>Now to Adobe&#8217;s credit they have been paying a lot of attention and there has been a lot of improvement since the same time last year .. Adobe&#8217;s developer relations team and the evangelism team have been extremely helpful and are working quite hard but there is still a lot more to do.</p>
<p>I do agree with your point on how MAX could help influence big services firms .. i&#8217;ve noticed a lot traction within the Adobe world in India this year .. i know of multiple events that are being planned both by adobe and others&#8230; none of these would be of the scale of MAX but all of them will still have some effect.  </p>
<p>The distribution problems suck &#8230; I mean they kinda defeat the purpose of all this other Marketing/Evangelism stuff</p>
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		<title>By: Peter Elst</title>
		<link>http://weblog.mrinalwadhwa.com/2008/03/25/why-we-dont-need-a-max-in-india/#comment-15248</link>
		<dc:creator>Peter Elst</dc:creator>
		<pubDate>Sun, 23 Mar 2008 15:13:59 +0000</pubDate>
		<guid isPermaLink="false">http://weblog.mrinalwadhwa.com/2008/03/23/why-we-dont-need-a-max-in-india/#comment-15248</guid>
		<description>Good post Mrinal, and definitely agree that there are more pressing needs than simply organizing a conference. More than anything the means need to be there for developers to start adopting Adobe technology.

Flex going open source is an important move in this sense.

"Adobe needs to educate the big Software services players Infosys, TCS, Wipro and the like and have them endorse Adobe’s technologies. Microsoft’s technologies are taught as specialties in the training centers of these companies, which are like universities in themselves and churn out thousands of fresh new professionals every year."

This is where I see the need for a conference like MAX, for larger companies to take technology seriously there needs to be some commitment from Adobe and a strong presence. 

I'm not saying MAX is something that will change everything but think it sends the wrong message not pressing Adobe to bring it to India. 

Distribution and software pricing are definite issues, which to some extent we also see happening in Europe -- but there are some things that can immediately be looked at to start making a difference.</description>
		<content:encoded><![CDATA[<p>Good post Mrinal, and definitely agree that there are more pressing needs than simply organizing a conference. More than anything the means need to be there for developers to start adopting Adobe technology.</p>
<p>Flex going open source is an important move in this sense.</p>
<p>&#8220;Adobe needs to educate the big Software services players Infosys, TCS, Wipro and the like and have them endorse Adobe’s technologies. Microsoft’s technologies are taught as specialties in the training centers of these companies, which are like universities in themselves and churn out thousands of fresh new professionals every year.&#8221;</p>
<p>This is where I see the need for a conference like MAX, for larger companies to take technology seriously there needs to be some commitment from Adobe and a strong presence. </p>
<p>I&#8217;m not saying MAX is something that will change everything but think it sends the wrong message not pressing Adobe to bring it to India. </p>
<p>Distribution and software pricing are definite issues, which to some extent we also see happening in Europe &#8212; but there are some things that can immediately be looked at to start making a difference.</p>
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